Want was established to give users a rich and engaging experience in creating their own Product-Interest graph. Wait, what's that? An interest graph focuses on what people care about and not who they care about. You may have 100 friends on Facebook and 70 followers on Twitter but that doesn't mean you all have the same interests in products. Want is dedicated to intersecting interests with products, and providing a unique shopping experience online and offline. Users can discover stores and products they never knew existed, connect with people that have similar taste in products, and get targeted offers on products they Want.