Aired: Nov 7, 2012

The ability to leverage existing customer, product, inventory, sales and shipping data from your ERP system is the real key to maximizing the value of your eCommerce investment. B2B eCommerce adds an additional challenge when you need to manage customer access and reconcile existing user and customer data between Magento and your ERP. Learn how B2B companies are addressing these challenges to really unlock the power of eCommerce by integrating Magento to their ERP systems. Take aways: - Understand the key B2B integration points - Management of Customers' Users and Addresses - Data validation and reconciliation strategies - Integration planning and preparation