There is no doubt that the age of online commerce has well and truly arrived, but the question on the lips of many board members and CEOs in the Asia-Pacific region is: why is this sales channel not performing as per the business plan? Why do projects still fail to meet expected outcomes for various technical, functional and strategic reasons?
Planning is everything, yet to a lot of businesses planning seems costly and difficult. Knowing when it’s the right time to execute your strategy, make a change and what that change should be can be quite perplexing when you’re in the midst it.
This webinar focuses on some real scenarios that apply to new entrants to the eCommerce world and experienced eCommerce hands alike.
Our panel of experts will examine some common pain points and discuss their potential remedies, as well as present opportunities to drive the efficient use of a finite marketing budget.