Sevenlikesrl

Trackset ecommerce Analytics

  • Popularity Score 58 Popularity Score

    Popularity ScoreReferrals to Site/Downloads

    0 0 1+ 1+ 250+ 250+ 1000+ 1000+ 10000+ 10000+

Optimises the interaction of visitors with your shop and maximises the return on your marketing investments.
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Overview

Trackset ecommerce Analytics

Trackset has developed an advanced SaaS software solution of Web Analytics that allows you to measure the return on investments of all Digital Marketing campaigns and to track every type of user interaction with your eCommerce site: from commencement of a certain marketing campaign until the transaction, passing through the opening of the cart with the addition and removal of every single product up to its potential desertion.

The Magento module allows you to automatically include the Trackset tracking code within your site and to track every detail of user interactions with the cart.

Compared to other Web Analytics solutions, the one developed by Trackset allows you to observe every detail of the process and to respond to many useful questions in order to optimise the user experience and return on investments:

  • What do abandoned carts contain?
  • How much time passes from the opening of a cart to its actual closure? And through what marketing campaigns do users return?
  • What is the sales potential of open carts and of those not yet closed?
  • Which page or widget most encourages users to place an object in the cart? The home page or the Product Suggestions Tool?
  • To which source of traffic are most of the negative transactions connected?
  • Which pages has a specific use seen and what actions has the user performed?
Thanks to the system of "Multi-touch campaign analysis" campaign allocation, it is possible to remove any ambiguity of allocation of purchases from affiliation networks and similar.
For more information on Trackset solutions: http://www.trackset.it




ITALIANO:


Ottimizza l'interazione dei visitatori con il tuo negozio e massimizza il Ritorno Sugli Investimenti di marketing.

Trackset ha sviluppato una soluzione software SaaS di Web Analytics avanzata che permette di misurare il ritorno sugli investimenti di tutte le campagne di Digital Marketing e di tracciare ogni tipo di interazione degli utenti col proprio sito eCommerce: dall'atterraggio da una certa campagna di marketing fino alla transazione, passando per l'apertura del carrello con l'aggiunta e rimozione di ogni singolo prodotto fino al suo, eventuale, abbandono.

Il modulo per Magento permette di includere automaticamente il codice di tracciamento Trackset all'interno del proprio sito e di tracciare ogni dettaglio delle interazioni degli utenti con il carrello.

Rispetto ad altre soluzioni di Web Analytics, quella sviluppata da Trackset permette di osservare ogni dettaglio del processo e rispondere a molte domande utili ai fini dell'ottimizzazione dell'esperienza utente e del ritorno sugli investimenti:

  • Cosa contengono i carrelli abbandonati?
  • Quanto tempo passa dall'apertura di un carrello alla sua effettiva chiusura? E attraverso quali campagne di marketing tornano gli utenti?
  • Qual è il fatturato potenziale dei carrelli aperti e non ancora chiusi?
  • Quale pagina o widget spinge di più gli utenti ad inserire un oggetto nel carrello? La home page o il Product Suggestions Tool?
  • A quale fonte di traffico sono collegate la maggior parte delle transazioni negative?
  • Quale pagine ha visto e quali azioni ha eseguito un utente specifico?
Grazie al sistema di attribuzione delle campagne "Multi-touch campaign analysis" è possibile disambiguare l'attribuzione degli acquisti provenienti da affiliation network e simili.
Per altre informazioni sulle soluzioni Trackset: http://www.trackset.it
Release Notes

bugfix

2012-10-03 07:46:07
  • Version number: 1.0.1
  • Stability: Stable
  • Compatibility: 1.3, 1.4, 1.4.1.1, 1.4.2, 1.5, 1.6, 1.6.1, 1.6.2.0, 1.7
You must be registered and logged in to get extension key.
You must choose from Magento Connect Version 1.5.1.0 or 2.0.
Learn more

Magento Connect 1.0 change

bugfix for magento connect 1 and 2 upload

Initial public release

2012-10-03 07:42:35
  • Version number: 1.0.0
  • Stability: Stable
  • Compatibility: 1.3, 1.4, 1.4.1.1, 1.4.2, 1.5, 1.6, 1.6.1, 1.6.2.0, 1.7
You must be registered and logged in to get extension key.

Magento Connect 1.0

Magento Connect 1.0

Initial public release

Initial release

2012-10-02 09:51:32
  • Version number: 0.1.0
  • Stability: Development
  • Compatibility: 1.3, 1.4, 1.4.1.1, 1.4.2, 1.5, 1.6, 1.6.1, 1.6.2.0, 1.7
You must be registered and logged in to get extension key.

Magento Connect 2.0

Magento Connect 2.0

Initial release
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About the Developer

This extension was developed by and is supported by Sevenlikesrl

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