Awesome Product for Taking Retention to the Next Level
We were looking for a partner that would allow us to implement advanced retention marketing techniques without spending a huge amount of money. We evaluated all of the major ESP's with integrated services and ended up selecting Windsor Circle along with Mailchimp. The extension takes all of our daily sales data and updates our subscriber lists and populates profiles based on their purchase history, lifetime value and runs RFM analysis to determine a contact's relative value.
We have used the extension to set up a welcome series, replenishment campaigns, best customer emails, anniversary campaigns, win back series and to send single sends to specific customer groups. We get a strategy manager along with the service that helps our in house email team learn and decide what to work on next. Plus we get reporting on lifetime value and retention revenue. For the price point and feature set you really can't go wrong with this product.
March 19, 2015
Simple Retention Automation
We have been using Windsor Circle's services for the last few years and they are experts at retention automation!
We have been able to send automated emails that we would not be able to do without Windsor Circle. Things as simple as wishing our customers a happy birthday and things as complicated as notifying our customers that they have qualified for a loyalty reward have all been able to be accomplished with minimal effort on our part.
I cannot recommend Windsor Circle highly enough!
March 19, 2015
Great add on for customer retention!
We have been working with Windsor circle for the past 12 months and have setup a complete suite of automated email campaigns using mailchimp.
These compaigns include welcome series, win back, upsell/replenishment, abandoned shopping cart and best customer series.
We have seen open and clicks rates increase massively compared to the blanket email campaigns and ROI has been ever better than expected.
The support team at Windsor circle are very helpful and pro-active enabling us to get the most out of the system.
A must for any eccomerce site looking to increase customer retention and streamline email marketing activity.
March 18, 2015
Works extremely well.
I am extremely happy with this application. The support from the company has been great, and I'm able to segment and target my list extremely well. It works as described and very easy. Really, a no-brainer, and not quite sure why I didn't implement this sooner.
July 30, 2013
This is an excellent add on to Magento. We are able to highly target our customer list and send specific emails. I highly recommend MailChimp.
April 15, 2013
Windsor Circle is simply great
The Windsor Circle extension was super easy to install and we were able to launch campaigns immediately.
All of our targeted campaigns with this tool have been incredibly successful. We've targeted purchasers who meet certain criteria to get a post-purchase survey. We've also done autoresponders that remind people to purchase based on the purchase cycle of particular items. Additionally the lapsed purchaser blast we did when we first started using Windsor Circle was a great success.
The Windsor team is accessible and helpful. I love that they are based in the U.S. The previous re-marketing extension we tried was from an off shore company. Our developer wasted time trying to install it and it never worked.
April 10, 2013
Bronto Extention for a Must for eMail Nurturing
Bronto is a white hat robust email platform designed for B2C businesses that want to build relationships with their audience and integrate digital marketing strategy across all platforms. If you are serious about taking your digital marketing strategy to the next level, we recommend putting Bronto on your radar. The Magento extension is a "Must Have" as it allows you to tailor and customize your messaging to your audience purchasing behaviors and interests based on the dynamic rules you define.
April 3, 2013
Great extension for getting your customer data from Magento sync'd up with ExactTarget. Also includes pre-built segments and all the customer attributes you need for successful email campaigns.
July 2, 2012
Windsor Circle is a must-have for online retailers. More comprehensive contact data from Magento enables smarter segmentation in MailChimp...which enables more revenue! Highly recommend this extension.
July 1, 2012
We have been using Windsor Circle now for about half a year and we can only report back, that its absolutely amazing! If you thought you could do some cool segmentation with just MailChimp, then just wait til you try Windsor Circle - It will blow your mind!
Today we use this MailChimp and Mangeto integration for both regular campaigns, autoresponders and much more. There is no end to what you can do with the data provided by WC. As an example, we where able to successfully run a campaign, that targeted old customers, who hadn't bought anything in the past six moths, who where previously big spenders and bought from specific categories. We targeted them, sent them three emails and looked at the orders rolling in. That campaign is now turned into a autoresponder, so we never will loose track of old customers again!
Rock on Windsor Circle - Eep eep!
Janus B. Christensen
June 27, 2012