Precision Dialogue, formerly Metrics Marketing Group, is an analytics-driven, multi-channel, customer engagement firm. We leverage customer insights to drive relevant communications leading to improved Marketing ROI. Precision Dialogue is vertically integrated, offering database solutions, analytics & consulting, research, digital, direct and customer engagement services. Precision Dialogue is the only customer engagement firm in the Midwest to have Precision Experience LabSM, a full-service usability lab and market research facility with both owned in-lab and mobile eye tracking capabilities, offering clients an unrivaled and unparalleled first look into their customers' decision-making processes and behavioral patterns. Precision Dialogue is headquartered in Chicago, Illinois with additional offices in Cleveland, Columbus, Pittsburgh and Dallas. Additional information can be found at www.precisiondialogue.com.