Follow Up Email by aheadWorks

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Follow Up Email is a powerful auto-responder and customer relationship tool.
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Follow Up Email by aheadWorks

With the Magento Follow Up Email module, you can follow up your customers with fully automated emails. The Follow Up Email extension allows you to stay in close touch with your consumers by sending auto-emails to them basing on any event: abandoned cart, order obtained certain status, customer added product to wishlist, etc.

Magento abandoned cart email can contain whatever you want. You can insert coupons, purchased products, pictures, tracking codes, restore cart links into follow-ups and define conditions to send emails (customer group, sale amount, product category, subscription status, etc.). It’s an essential Magento email marketing tool.

You can also analyze the efficiency of your follow-ups by tracking customers who placed orders or not after clicking on the emailed link.

Follow Up Email

Live Demo:
Admin Panel

Visit Extension Page:

Improve conversion rates:

  • Track and send notifications to visitors who abandoned their shopping carts
  • Restore their carts with just one click on the link sent in the email notification
  • Links to resume customer session and redirect customers

Increase sales with better customer insights via excellent tracking capabilities:


  • Easily measure effectiveness of the follow up e-mails with important data on click-throughs, restoration of shopping carts and conversion into a purchase. Identify improvements to optimise your follow-up marketing messages
  • Track customers who placed orders by clicking on the emailed link
  • Track links with abandoned cart recovery statistics
  • 'Send email copy to' option which gives ability to track all correspondence sent by the extension
  • Ability to send emails to store administrator only

Analyze the efficiency of your follow-ups

Specify the Google Analytics tracking code for emails sent to customers that have abandoned their cart and analyze the effectiveness of your campaigns

Google Analytics

Enhance customer relationship and build customer loyalty:

  • Greet customers on their birthdays
  • Create and deploy specially-targeted product promotions based on customer wishlists. Make your customers feel that you really fulfill their wishes
  • Ask your client’s opinion on the product bought suggesting him/her to leave a review

Get the flexibility and power to do a lot with your e-mail communication:

  • Automatic coupons generation and attachment to emails sent to customers (for Magento and higher)
  • Coupons

  • Unlimited number of tiers in mail chain
  • Email Chain

  • Unlimited number of rules
  • Rules

  • Store Name, Product Type and Category, Sale Amount can be used in conditions
  • Compatibility with native Magento up-sells, cross-sells and related products
  • Up-sells, Cross-sells, Related Products

  • Email template cycles, that allow you to put all purchased products with images and links into email
  • Flexible rules - send as many follow ups as needed based on specified criteria
  • Mail log that can be accessed from the admin area with the ability to preview and manually send/delete emails
  • Mail Log

  • Fully customizable order/cart/wish list sub items view defined by custom template in email
  • Supports both Newsletter and Transactional Email templates
  • Ability to send test email
  • Test Email

  • 'Send to newsletter subscribers only' option

The module can be integrated with the following extensions by aheadWorks:

Themes and extensions releases, updates & promotions — follow aheadWorks on Twitter and Facebook!

All aheadWorks Magento plugins:

Magento store

Release Notes

Changelog v.3.5.10

2014-09-18 11:57:58
  • Version number: 3.5.10
  • Stability: Stable
  • Compatibility:, 1.4.2, 1.5, 1.6, 1.6.1,, 1.7, 1.8, 1.8.1, 1.9, 1.12, 1.13, 1.13.1, 1.14
+ Notice in the backend if there are emails older than 3 days
* Guests were not able to unsubscribe from newsletter

Changelog v.3.5.9

2014-06-05 08:04:59
  • Version number: 3.5.9
  • Stability: Stable
  • Compatibility:, 1.4.2, 1.5, 1.6, 1.6.1,, 1.7, 1.8, 1.8.1, 1.12, 1.13, 1.13.1
* The birthday rule validation worked incorrectly
* Incorrect work of the expressions calculation in emails

Changelog v.3.5.8

2013-12-16 08:57:17
  • Version number: 3.5.8
  • Stability: Stable
  • Compatibility:, 1.4.2, 1.5, 1.6, 1.6.1,, 1.7, 1.8, 1.8.1, 1.12, 1.13, 1.13.1
  • * Problems with test emails sending
  • * Minor bugfixes

Changelog v.3.5.6

2013-10-21 12:59:16
  • Version number: 3.5.6
  • Stability: Stable
  • Compatibility:, 1.4.2, 1.5, 1.6, 1.6.1,, 1.7, 1.8, 1.12, 1.13
+ Stability and speed improvements

Changelog v.3.5.5

2013-08-05 13:07:59
  • Version number: 3.5.5
  • Stability: Stable
  • Compatibility:, 1.4.2, 1.5, 1.6, 1.6.1,, 1.7, 1.12, 1.13
+ Stability and speed improvements
1 2 3

About the Developer

This extension was developed by and is supported by aheadWorks

Follow Up Email by aheadWorks 4.7 5 30 30
Great support and great extension. This extension is just what I wanted. You can easily change everything and make every type of mail what you want. Worth the money! After a small issue the developers helped me out within 10 minutes after asking my question. Really fast. Great support! November 17, 2014
Fantastic support + High quality code Vitaly and the team at aheadworks provide support that is second to none. I had a small compatibility issue with the extension that they fixed extremely quickly. 5 Stars. October 3, 2014
Great product We had some issues after installation, as the email wasn't scheduled for some reason, but the guys managed to fix it in a timely manner for us and now it works ok. This is not the only extension that we bought from them, and we are happy with all of them so far. Keep up the good work guys! Thanks September 2, 2014
The top ! Always satisfied with Ahead Works. Above being able to send mails for abandonned carts, you i can send mail on custom order status change. Support helped me after install cause i had a PHP limit problem. All was fine 3 hours after. July 11, 2014
Great product and better customer service I got this module for a few of the stores we manage at my office. It worked just how advertised. I had trouble with one of the installations though, but luckily for me the developer support was very responsive and gave me a quick turnaround (less than a day). So yeah, couldn't be happier with the support they provided. June 20, 2014
good extension and support good extension which we mainly use for product reviews. We had an issue, but it is quickly and correctly resolved by the developers of works ahead recommended April 17, 2014
Nice features, pretty stable, no cleanup scripts The extension has some nice features and in 99% of the cases it works like expected. Also the test options for a rule in the backend are pretty nice. However sometimes it is difficult to debug the code as it is already very complex and not very structured. For example the source functions to retrieve the relevant customers for a rule (Abandoned cart, etc.) are a bit messy. Functions longer then 200+ Lines. Another problem is that the eMail-Queue database gets very big if a lot of emails were sent. In a shop with 200k customers and one year it is bigger then 200MB already. And there was no cleanup script. Developer Support gave no useful answer. January 28, 2014
Solid like Jawbreakers Agree with others, this extension exceeds expectations. A little trouble with tests not sending due to errors in templates or something out of the box. Got it to work after a while somehow. Feature Suggestion: Would be nice to also use for one off emails to a list of orders. From admin>sales>orders select the orders you manually need to send an update to. December 17, 2013
Great Usefull and does what it says, my client is happy with it. October 28, 2013
Our client was very happy with the results Our client needed an extension that could convince customers to come back for a second purchase and with this extension he got much more! September 28, 2013
2 3 next>>
(11 Questions : 11 Answers)

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Avatar Image Url:: http://www.magentocommerce.com/images/avatars/uploads/avatar_27601930
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A pre-purchase question. Thanks in advance for your response!
3 months, 3 weeks ago
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Avatar Image Url:: http://www.magentocommerce.com/images/avatars/uploads/avatar_66717
Customer avatar

Yes, the Follow Up Email can include the full list of the ordered products in the outgoing emails (not just the product name, but also product thumbnails, links to product page, etc)
If you have any other questions, feel free to contact our support service.
Thank you.
3 months, 3 weeks ago
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