SEO Best Practices

Product View Optimization
Platform: Magento Go
September 26, 2013

The Product View Optimization tab lets you install tracking scripts that test the effectiveness of one version of a page over another. View optimization is available for both products and categories when Google Analytics is enabled for your store.

Google Merchant Center
Platform: Magento Go
September 25, 2013

Google Merchant Center helps you manage Google's shopping tools and services from a single dashboard. In this article, you will use Google Webmaster Tools to verify your site and establish your store's connection to your Google Merchant Center account.

Creating URL Rewrites
Platform: Magento Go
August 26, 2013

The URL Rewrite Management tool can be used to create rewrites for products and categories, and custom rewrites for other pages in your store.

38430 views
Sitemap
Platform: Magento Go
July 11, 2013

A sitemap is like a table of contents that lists every category and product in your store. Each entry is linked to the corresponding landing page of the category or product. Sitemaps help search engines index your site, and also give visitors a quick overview of the organization of your store and catalog.

SEO Best Practices
Platform: Magento Go
June 28, 2013

Search engine optimization is the practice of fine-tuning the content and presentation of your store to improve the way the pages are indexed by search engines.

Meta Data
Platform: Magento Go
June 28, 2013

Your store is loaded with places where you can enter keyword-rich meta data to improve the way search engines index your site. While in the process of setting up your store, you might have entered preliminary meta data, with the intention of finishing it later. Over time, you can fine-tune the meta data in your site to target the buying patterns and preferences of your customers.

Canonical Meta Tag
Platform: Magento Go
June 28, 2013

Some search engines penalize websites for having multiple URLs with seemingly identical content. The canonical meta tag tells search engines which page to index when there are multiple URLs that have identical or very similar content. Using the canonical meta tag can improve your site ranking and aggregate pageviews.

13831 views
Automatic Product Redirects
Platform: Magento Go
June 25, 2013

Your store can be configured to automatically generate a permanent redirect whenever the URL key of a product changes. In the product record, the checkbox below the URL key indicates if permanent redirects are enabled for your catalog. If your store is already configured to automatically redirect catalog URLs, making a redirect is as easy as updating the URL key.

Catalog URL Options
Platform: Magento Go
June 19, 2013

Although you might not give it much thought at the beginning, the URLs you assign to products and categories play a major role in determining how well your site is indexed by search engines. Before you start building your catalog is an ideal time to consider the available options.

26336 views
    1
  • 2
  •  

Explore the Knowledge Base