Exclusively.In
Customer Success Story
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Customer Profile
Exclusively.In operates a members-only site offering private-sale items in fashion, jewelry, and home décor from Indian artisans as well as spectacular regional travel packages.
Market:
AsiaIndustry:
Apparel & HomeChallenge:
User Experience & Design, Multistore Functionality, Configurable Product Ordering and Third Party Integrations
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Story -
From Our Blog
Magento Brings the Excitement of Today’s India to Every Corner of the Globe
In the spring of 2010, a group of Indian-American friends traveled to New Delhi. They were attracted by the promise of an India completely transformed from the land their parents had left behind. It was from this trip that Exclusively.In was born.
Exclusively.In was created to share the beauty of today’s India with the world. The company offers private-sale fashion, jewelry, and home décor items created by Indian artisans along with spectacular regional travel packages.
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“No other platform delivers such a high level of inherent functionality along with a great deal of flexibility.”
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Magento the Go-To Solution for Private-Sale Site
Challenge
A Flexible Site Conveying Unique Elegance
Exclusively.In needed a site that could seamlessly handle a complex multi-vendor environment for private-sale items, with intrinsic levels of administrative control. The company wanted a website that matched their customers’ sophistication and style.
Exclusively.In’s priorities included…
- The ability to add new vendors and products on a constant basis
- An easy elegance, with an intuitive shopping experience
- Highly efficient integration of backend systems for exceptional service
Solution
Highly Customized Flexibility
Exclusively.In turned to Magento and One Pica, a Magento Solution Partner and leading marketing and technology agency, to build their one-of-a-kind eCommerce site, which includes:
- A site design that reflects the unique style and sophistication of the products
- The ability to handle members-only sales, product segmentation, and multi-store functionality
- Site logic that seamlessly brings together everything from bangles to luxury vacations
- Product photos that also work to ensure correct fulfillment via a barcode application
- Messaging features that make members aware of sales tailored to their interests
- The ability to add vendors and products at any time
- Seamless integration with all backend systems
Results
A Site as Unique as Its Products
The Exclusively.In site reflects the growing success of the private-sale model.
- Thousands of visitors in just a few short months
- Enthusiastic customers keep coming back
- 43% growth in average order value
- Look and feel clearly differentiated from other private-sale destinations