In the Press
-
New York Times: Simple Tools Help Owners Sift Data for Eager Customers
Velvet Palate’s e-commerce software, Magento Enterprise, tracks sales, but it also identifies tiers of customers, including those who have bought repeatedly, those who have bought once but not returned, and those who have visited the Web site but not made any purchases. This allows co-founder Kim Kooren to target each group in different ways.
Article posted on Monday, January 14, 2013
-
Internet Retailer: PeaceLoveWorld Personalizes Onsite Experiences with PredictiveIntent and CorraTech
Magento partners CorraTech and PredictiveIntent created a highly effective eCommerce site for US clothing brand PeaceLoveWorld, PeaceLoveWorld utilizes smart behavioural merchandising technology from PredictiveIntent in their new Magento Enterprise based online store developed by CorraTech, a leading open source consulting and implementation firm based in New York.
Article posted on Wednesday, December 08, 2010
-
TechCrunch: Magento Scores $22.5 Million For Open Source E-commerce Platform Play
TechCrunch recently highlighted Magento’s continued growth in a post centered around a recent regulatory filing by the company.
“Magento currently has over 60,000 merchants using its software, which was downloaded about 1.5 million times as of January 2010...The roadmap for the future is apparently paved with additional products, with a number of “Mobile Commerce, Saas offering and other products/services” coming later this year.”
Article posted on Monday, March 15, 2010
-
Internet Retailer: Tool King Rebuilds its eCommerce Site on an Open Source Platform
Internet Retailer has highlighted the recent transition of Tool King, a $25+ Million online retailer to the Open Source Magento Enterprise Edition. The article covers how, Tool King, looking to keep operating costs low, decide to replatform on Magento Enterprise Edition instead of trying to reinvent the wheel and develop a new platform from scratch. Tool King chose to go with Magento Enterprise Edition due to its value and flexibility which gave them a great platform out of the box coupled with the ability to expand Magento to suit their needs down the line. Tool King is also taking advantage of the Magento BridgeConnect module which allows Tool King to integrate their Microsoft Dynamics ERP with Magento and streamline their back office operations.
Article posted on Wednesday, January 06, 2010
-
Exciting Commerce names Magento ‘2009 Exciting Star,’ Driving eCommerce Innovation
The leading German eCommerce blog and news site Exciting Commerce has named Magento its Exciting Star of the eCommerce industry for the year 2009, stating Magento’s flexibility, modularity and strength as an integrated platform solution behind the decision to select Magento. The article includes many links to great videos and interviews which were taken at various stages throughout 2009 and uses them to highlight the point that Magento, being the world’s fastest growing eCommerce platform, while already widely accepted and adopted, still has tremendous potential to continue to innovate in many areas which aren’t even on other eCommerce vendors maps. Magento will continue to be disruptive while gaining greater market share and continues to be driven by the same sharp management team that have been able to make Magento realize rapid growth within the industry.
Article posted on Wednesday, December 30, 2009
-
Internet Retailer Asks: Open for Business?
Internet Retailer asks whether or not you’re Open for Business? In this article, Internet Retailer focuses on some of the key benefits of using an Open Source eCommerce platform, focusing on Magento, such as great Return on Investment (ROI) and a quick time to market and how to weigh those considerations when it comes to your unique situation. The article highlights action sports retailer Zumiez and how they were able to, in a very short span of time, transform their online channel into a true marketing vehicle, using Magento Enterprise Edition.
Article posted on Wednesday, December 30, 2009
-
Magento on the Cover of TIDigital Magazine (Brazil)
Magento was featured on the cover of the August issue of TIDigital Magazine, one of Brazil’s newest and coolest web development magazines. TIDigital gives readers a close look at the web development world with articles, interviews, news, reports and much more. The article received such overwhelming response that TIDigital is now facilitating a two-day Magento course, for up to 50 people, in Rio de Janeiro!
TIDigital Magazine, August 2009
Article posted on Thursday, September 03, 2009
-
Magento in ‘Emerce’ Magazine (Holland)
Magento was recently highlighted on Emerce.nl, one of the top eCommerce and IT news sites in Holland. They give some background as to how Magento is rapidly rising in popularity in The Netherlands for both new eCommerce deployments and as a replacement for existing systems by both merchants and developers. What’s more interesting is their mention of how in the past year alone, jobs for developers familiar with Magento have been booming, coming off the charts.Citing an ODesk.com study they article says that:
“In recent years, the demand for programmers with Magento experience has grown by a factor of 13x”
Emerce Magazine, August 25th, 2009
Article posted on Thursday, August 27, 2009
-
'Out is In' - Campus Technology Magazine
The benefits are numerous. On the surface, Magento provides colleges and universities with the freedom to customize the solution, tailor it to their business model, and expand on it for years to come. The solution also allows schools to incorporate user-generated content such as ratings, reviews, and tags, as well as the opportunity to integrate more tightly with social networks and alumni networks, to stimulate further sales.
‘Out Is In‘, Campus Technology Magazine, March 2009Article posted on Tuesday, March 10, 2009
-
Magento in ‘Der Handel’ Magazine (German)
The German retailer focused magazine, Der Handel, covered Magento as part of its open source special issue in March, 2009:
"Jack Wolfskin, Yves Rocher, and TimeOut have all built their websites using Magento, an open source e-commerce solution first released in March 2008. Unlike other ecommerce software, Magento is innovative in its design and functionality. The platform has a well thought out architecture and allows for the creation of multiple stores managed from one website. Netresearch, Magento’s first Platinum Partner , says “Magento gives merchants control and flexibility to create their online stores”. It also has many features to enhance marketing and SEO, and includes integration with other specialized software solutions. Magento keeps focused on the customer’s experience making it a dynamic and exciting e-commerce solution. "Article posted on Tuesday, March 10, 2009
-
CNET: ‘Magento gets Forrester’s attention’
Magento, the leading open-source e-commerce platform, has just notched a new honor: Forrester Research has named it an “Emerging Player to Watch” in its Forrester Wave: B2C eCommerce Platforms, Q1 2009 report.
This is an exceptional testament to the growing momentum of Magento. Varien’s Magento is the only open-source e-commerce platform named in the report, alongside industry leaders IBM and ATG.
But it’s not what Varien has done with Magento that Forrester deems exciting. Rather, it is Magento’s momentum, and implicit room to grow, that Forrester calls this out in its report.
Read the rest of the post on CNET
Article posted on Tuesday, February 10, 2009
-
“Magento Is the Open Source Powerhouse”
While I have certainly not used every shopping cart or ecommerce platform available, I have worked with many of them, and I also have experience with enterprise-level content management systems that cost hundreds of thousands of dollars. Magento out performed them all. It is an excellent platform [and] probably the best, most flexible ecommerce platform I am aware of.
In some ways, Magento is not a typical open source solution. Yes, Magento’s open source status means that it is free to download. It means that developers can create add-ons and plug-ins to expand its capabilities. In fact, Magento enjoys all of the opportunities for growth and expansion that any popular open source solutions does. But it also has a very committed company backing its growth.
Practical eCommerce, The PeC Review: Magento Is the Open Source Powerhouse (January 12, 2009)Article posted on Monday, January 12, 2009
-
CNET: “It’s now a question of ‘how big?’ for Magento”
"Magento, a leading open-source commerce platform, has cracked 500,000 downloads, not to mention its 44,000 community members that have translated the project into over 60 languages ... the real story behind Magento’s success is that it’s breeding copycats. Several proprietary competitors, like Oxid eShop, are throwing in the towel and open sourcing their code, too ... Earlier this year I talked up Varien/Magento as a company and project to watch. I was speculating at that time, but today its success seems relatively sure. It’s now a question of “how big?” for Magento, not “will it take off?”
CNET News, Open-source e-commerce increasingly means Magento
Article posted on Friday, October 31, 2008
-
“Magento’s iPhone Theme: Mobile Commerce for the Masses?”
In an article posted earlier today, Practical eCommerce Magazine reviews Magento's iPhone support and provides analysis as to the opportunity mCommerce presents to online retailers.
"Magento's new iPhone theme is an important (if small) step, giving independent e-retailers an easy way to tap m-commerce's amazing potential ... Mobile ecommerce (often call m-commerce) is coming; 9 million Americans have already made a purchase from a mobile device, and perhaps half of the United States' 250 million odd mobile handset users are willing to make a purchase in the near future, according to a recent study from The Nielsen Company ... To address this, Magento developed a special theme or combination of layout, template, and presentation files that are optimized for an iPhone's browser."
Read the rest of the article on the Practical eCommerce website.
Article posted on Wednesday, September 24, 2008
-
Magento Featured in Inc. Magazine
Magento is featured in the September issue of Inc. Magazine as part of an article covering “Tools for creating and souping up an online store”.
“ [Magento] is a robust e-commerce application, and it’s free to download. With Magento, sellers can manage multiple stores from one location, and shoppers can make side-by-side product comparisons and read customer reviews. Unlike most open-source software, Magento is relatively easy to use. Plus, it was designed to be simple to customize, so you can add or create new functions and features. “
”If You Build It, They Will Shop” , Inc. Magazine, 9/2008
Article posted on Wednesday, September 03, 2008