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To add images to products that already exist in Magento, do the following:
1. FTP the images to the /var/import folder in your Magento installation.
2. Create a CSV with the columns: sku, image, small_image and thumbnail. sku matches the product sku in Magento. The image filenames should be in the format /filename.jpg.
3. Create a DataFlow import profile with file mappings: sku > sku, image > image > small_image > small_image, thumbnail > thumbnail.
4. Upload your CSV, save
5. Run Profile and wait....