When you sell through multiple channels, the amount of work it takes to execute each aspect of the sales process seems to multiply more than expected. You may think that uploading items to two online sales channels wouldnât be much work or that maintaining inventory counts between the two systems would be easy â until you do it.
When selecting a connector or integration platform to manage the data flow between Amazon and Magneto, itâs important to recognize that there are vast differences between the solutions available in the marketplace. The most basic connectors will integrate item data and process orders between the two systems, but thatâs all. These low-cost solutions are extremely limited and often short-term solutions. They are typically ripped out and replaced as business models change or companies grow.
If you want a solution that will provide efficiency, value and the ability to evolve alongside your company, look for these three capabilities.
Full article: http://www.nchannel.com/2013/08/02/amazon-magento-integration-why-it-is-a-must-have-and-how-to-recognize-a-good-solution/