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Read this Magento…
First off, I am not a coder. I am a business owner. Magento doesn’t think about the business owner, they only think about the coder. But guess who your customers are? Business owners. So start thinking about us when you design your platform.
Secondly, I pay for Enterprise version. I’m dishing out over 13k a year - about as much as many cars cost. So I have a right to be angry about this crap. And good Magento developers are expensive. I don’t want to pay over $100/hour for them to code in / add in simple things that should come out of the box.
Ok, so here’s my issues:
1) When you are working in the backend of Magento, there are no little question marks you can scroll over to explain a feature. Do I want this sale to be an anchor? What the hells an anchor? I have to google it, or search around the Magento site - a simple rollover explanation would suffice, but no. What if I want to delegate some inputting of products to an employee? Ah crap… might as well do it myself unless I want to train them for hours to navigate your system.
2) Reports - they are an insult to everyone. Why do you determine what I want to see in my reports? Shouldn’t I be able to play around with my data and draw my own conclusions? But I can’t… and for the “Best Sellers” - sure list only 5 product SKUs per day. I sold over 100, but you are telling me that the top 5 are the only important ones - that should be up to me. Almost every report sucks, because it’s missing important information. Can I download a list of all the products that were sold and each product’s selling price so I can run my own analysis? Nope, that report isn’t available. Can I create reports for what has sold by brand/vendor instead of by date? Nope, apparently Magento has decided that’s not important.
3) Can I search my members by secondary email address? Nope, not possible either.
Damnit Magento, give us control over our data and let us arrange it how we want it. Have you ever heard of UX - User Experience? For people who make a complicated eCommerce platform, you suck at making it better to help you drive even more sales. If you fixed some simple problems you would likely gain a great deal of market share as more and more businesses go online… but instead you are too damn lazy.
Figure it out.
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