As part of a brief, a client has requested that a new wholesaler website have separate sub domains for each of their customers. Each customer (i.e. store / sub domain) would have a unique logo and banner advert on the product pages and the catalogue and prices would be different.
My questions are as follows:
1. My understanding is that the only way of doing this would be to create a separate store (or is it store view) for each customer and a slightly custom theme for each. Is this correct?
2. Can they be placed in separate sub domains?
3. Is this the best way of doing this. My initial thoughts are that for each customer there would be a lot of work involved setting everything up, e.g sub domains, products, prices etc. Could it be set up on a single main domain with different logins displaying a different logo and banner in the same way that the welcome message changes when logged in?
Thanks very much for your time.