Hi, Magento is looking great and looks very promising! Although there is a lot to learn as I have never used Zend Framework before.
However as the SEO-nerd I am. I’m a bit dissapointed with the SEO urls. Let me just give my thoughts and suggestions on how it could be improved.
Currently the urls are very long and contain a lot data and multiple trees of “directories”. For SEO purpose this is rather bad IMO.
I don’t know if this is possible easily by modifying Magento? This can be achieved just like Wordpress by using a separate tables for SEO aliases. Where a specific alias is tied to the product or category ID.
For example SQL-table:
url | type | id
coalesce-functioning-on-impatience-t-shirt | product | 123
The same rule goes for categories.
A store that utilizes this pretty good is fine-store. Check i out at http://www.fine-store.co.uk
Also notice how the search keywords can be used in the url:
Which in my opinion is a really awesome feature. That can be used to dynamicly display accurate landing pages with PPC-campaigns.
Also multiple languages:
(translate apparel and shirts to whatever they are called in german)
If a product already exist with the exact same url you can just append a number to the end:
Too long urls:
I wouldn’t be surprised if you get slapped by Google using such a long url. Better off would be to make it cleaner and then truncate it.
Any thoughts on this? I’d really like more clean URLs.