OK, I have difficulty to come out a concise title. I am looking into a way to do this but can’t figure out.
Is it possible to extend the cms/block, and making it to template variable.
Something like this maybe?
<block type="cms/block" name="cms_template_variable">
The tv_template.phtml can be something like this and can be place any way in the template (header, left, right, content)
<?php echo $this->getStaticBlock() ?>
So I want a Static Block for Furniture and its subcategory pages, I create a ‘furniture_promo’, enter some content, and it goes to the tv_box block.
In Apparel I want to show different content in the same block, I create another Statick Block called ‘apparel_promo’.