What are your favorite eCommerce sites?
We’re looking for the best sites across the world. eCommerce Sites that are well executed, visually appealing, easy to use, intuitive and put usability in the forefront. Any favorites? Let us know in the comments.




1Glen |posted August 1 2007
I’d say Apple’s website. An example would be their Mac Pro’s page. It’s this fantastic looking page, which has been highly customized for the look and feel, a simple click of the buy now button, and you can start customizing your Mac Pro, and then head off towards the checkout. I love the idea of being able to have highly customizable templates for each product.. Modx CMS does a great job of this, where you are able to create a custom look and feel for a certain kind of page, and apply the template you have created at will to other pages.
2Scott |posted August 1 2007
I’ve always liked the style of the Home Depot site. Very modern, and organized. Their search feature could be improved, but I like the modern style and find it very inspiring.
Other ecomerce sites I’ve bookmarked over the years include endless.com, etsy.com, kernelseasons.com, eliteak.com, simplyyouthministy.com and shop.lego.com
I think all these examples have something to note.
3Wimy |posted August 1 2007
I like unobtrusive simplicity and the guys at http://www.campaignmonitor.com have done brilliant job!
4John |posted August 1 2007
Me likes:
yesstyle.com
sephora.com
makeup.com
Most ElasticPath.com stores.
5Lopsta |posted August 1 2007
I like these websites most:
http://www.ikea.com
clever way to hide every “confusing element” like navigation during checkout and lead the customer to only one whay: buy and pay
http://www.lidl-aktionen.de/
rather unusual approach of presenting products lists. puts the detail view at the most prominent place while keeping products list down below. excellent design as well.
http://www.abercrombie.com
Great Shopping experience and good presentation of product variations in the listview.
http://www.prickie.com/
best way of presenting a drag and droppabale shopping cart. while this is flash (and flash sucks) sure you could do it with ajax in a similar way.
...more to come…
6Anthony |posted August 1 2007
Yeah, sephora is slick. Very well executed ecommerce site there.
I also like newegg. For IT gear like motherboards, it’s great to see what’s actually in the pack. They have three or four pics of each board, connections and plugs, cd’s and cables etc. Well integrated customer reviews too.
7Joe |posted August 2 2007
Hello,
http://www.finishline.com/
is my choice, counting visual appearance and functionalities offered.
Thanks, Joe.
8Aarne |posted August 2 2007
Besides the ones told here, I would add the following with a small explanation especially because of ease of use:
http://www.dress-for-less.de
Very straigth forward from start to finish. Nice design, not too noisy.
http://www.play.com
I think even though the field of DVD,CD, etc. has a huge number of products these guys have managed to keep the site fairly simple to buy. Would compare to Amazon, but for some reason I see this easier with searching and roaming around.
I would also like to add something to eCommerce sites, since the ideology of Web 2.0 is on hand. For example customers could have their own profiles inside shop, behind nickname or whatever. Somehow to create a community between the customers of the shop and let them interact the site even more than through ratings, customer uploads etc. Having differently rated member customers, that can be offered glimpse of future products, preordering feature, different discounts and such. Getting the word “faceless” out of webshop field somehow. Hmm.. might’ve been that some of that was already on the todo.
9Willem |posted August 2 2007
http://www.wehkamp.nl
Won also prices for the best dutch webshop.
10Tobias |posted August 2 2007
http://www.tradoria.de
Greetings from Germany
11Yann |posted August 2 2007
Hey,
...hmm it seems I don’t have same design feeling as u guys…
Here is my choice :
- http://www.Abercrombie.com
- http://www.www.apc.fr
12Rémi |posted August 2 2007
http://www.lafraise.com/
=)
13Fletsch |posted August 2 2007
My personal Favourites are:
http://www.urbanindustry.co.uk
http://www.frontlineshop.com
P.s. Will there be special features for fashion shops? It would be great if customers can choose their clothing size (attribute) and only gets shown products with the choosen size (attribute) on stock.
hope you implement this
14Pierrot |posted August 2 2007
Amazon ?
Seriously, I get http://www.lafraise.com in mind, not quite new, but still on the top for a “small” shop. http://www.endless.com is another smart exemple with good use of ajax.
15Brandon Eley |posted August 2 2007
http://www.jcrew.com
I like the simplicity of the layout and the way they arrange products logically ("this looks good with...")
http://www.oldnavy.com
They use a bit of AJAX to show a “quick look” of a product without leaving the page. I think that’s slick because you can immediately see if it’s in stock in your size.
http://www.amazon.com
For obvious reasons (like a 20%+ conversion rate) they are the leaders in the industry. I probably order from them twice a week between work and home and think their processes just keep getting better. A little cluttered, maybe, but I’ve never had a problem buying something there.
16Dan |posted August 2 2007
http://www.llbean.com
LLBean is extremely easy to use.
17Lopsta |posted August 2 2007
this thread is about excellent shopdesigns, not about promoting your own website.
there will be no award i guess.
18Mike |posted August 2 2007
Nicely executed ecommerce site:
http://www.allstatesign.com
19Nick Yeoman |posted August 2 2007
I really like http://www.NCIX.com I used to build e-commerce sites for a web development company and we would use that site as the goal to achieve.
20KC |posted August 2 2007
For the best drag & drop interface (and also one of the prettiest sites), I’ve gotta go with:
http://www.panic.com
or rather, http://www.panic.com/goods
Its beauty is in its simplicity. These guys pretty much wrote the book on simple, intuitive user interfaces. (Well, no. I guess Apple did that. But these guys are close behind).
21Christina |posted August 2 2007
Super navigation at http://www.gucci.com
All around fun at http://www.lee.com
22eCopt |posted August 2 2007
Some really good answers here. A lot of those are my favorites too.
I would have to say http://www.newegg.com
Other than their new homepage design (which kicks butt), they do all the right things when it comes to on-page optimization factors. The also have an easy to use, easy to buy platform.
23Patrick Jäger |posted August 2 2007
Hello, where i can download magento ?
my fav side : http://www.valvesoftware.com/
24Ajnab |posted August 2 2007
I like the grid view of products at : http://www.arabianbazaar.com
25Sarah |posted August 2 2007
I like http://www.livingsure.com!
26John |posted August 2 2007
Guys, when do you open up the forums?
27John |posted August 2 2007
And whats with all these people promoting their own crappy sites?
They wanted good ones, not yours.
28roy from Los Angeles, CA|posted August 2 2007
John - Forums, very soon. August is when its all happening
29Mark Hedley |posted August 2 2007
It’s august now *hides*
30TOM |posted August 2 2007
Please use Web2 and Ajax features for better performances like below I have wrote my favorite’s websites with cause:
Best Ecommerce websites I love to shopping from them just for user friendly interface and nice shopping cart and basket with easy and clean nice design:
--------------------------------------------------
Good looking basket and easy product navigate with great web2 features:
http://www.gap.com/browse/category.do?cid=11450
---------------------------------------------------
nice with new unique shopping features:
http://www.letsbuyshoes.com
---------------------------------------------------
360 Degree product view and other photo of product in one page:
http://www.irregularchoicestore.co.uk/3259-1B-13.html
---------------------------------------------------
websites with nice and clean pretty design:
http://www.forever21.com/
http://www.gap.com/
http://www.bananarepublic.com/
http://www.oldnavy.com/
http://www.piperlime.com/
--------------------------------------------------
this ajax script is cool and I think nice looking if use it on magneto:
fly to basket script DEMO
http://www.dhtmlgoodies.com/scripts/fly-to-basket/fly-to-basket.html
With best wishes for Magneto great team.
31Martin |posted August 3 2007
http://www.oneverse.org/
and add to cart example:
http://www.oneverse.org/bible/9988
32Sebastian |posted August 3 2007
Does your software supports something like on http://www.notebook.de ? So that you can configure your products ???
33Konrad |posted August 3 2007
Some smaller siites that I wish I had done:
http://www.artmeetsmatter.com/
http://www.cafepress.com/
http://www.spacecraftint.com/
http://www.benhaywardcycles.com/
http://www.ebags.co.uk/
http://www.grdnbklyn.com/
http://www.wiltshirefarmfoods.com/
My two favourite one:
http://www.vandashop.com/
Konrad
34Webkasper |posted August 3 2007
I like this site, clean and fast ...
http://www.ktm-versand.de
For me it’s one of the best motorcycle parts site ...
35Magazinespree |posted August 3 2007
My favourite online store is http://www.wallmart.com. Nice and simple
36Ian |posted August 3 2007
Geez, never seen so many trashy sites in my life. Roy, don’t think it was the best idea for this blog, you just get everyones own sites with a few corporate (million pound budget) type sites! Plus whats with all the fashion sites, they don’t give a good indication of the best available.
I personally think that a 2 column design works significantly better for sites with only a few hundreds products, for a few thousand, the 3 column works fine.
Don’t follow the examples above, we want something different that works.
37Scott |posted August 3 2007
Ian, I totally agree with you in regards to the trashy sites, they are unnecessary, but should be easily spotted and disregarded. However, I think the (good) corporate examples, though budgets are high, are good examples because they are often some of the best sites. An ecommerce platform should be “inspired” by such sites in order to make it the best.
Now this may be going a little overboard, but what if a large corporate business decided to migrate their ecommerce system to Magento? They’ll need to make sure it is flexible and customizable enough to create such a corporate site. So it’s important for the team to keep such sites in mind as inspiration. I do it all the time, but I don’t charge my clients millions of dollars… Quality can be affordable, and in the case of Magento, free!
38Ian |posted August 3 2007
Agreed Scott, a focus on providing a ‘quality’ solution based around existing excellent examples is a must, but think that the concerntration definatly needs to be on the lower end of the market, small shops etc.
39Scott |posted August 3 2007
I totally with you on that. The majority of users will be smaller shops. I’m hoping designers start picking this up because I hate looking at ugly ecommerce sites!
The beauty of the system is that it’s flexible enough to customize to your exact needs, once you learn how to use it. 2 columns, 3 columns, 1 column? You decide what looks best because you can customize on that level. Need more functionality? You won’t need to wait for the Magento team to incorporate it assuming you’re comfortable with PHP and the Zend Framework.
The quality of your ecommerce site is up to you. You can use the out-of-the-box style, or you can go all out and make your site look and work like a corporate site, without the high-end budget. It’s a wonderful thing
40Brandon Eley |posted August 3 2007
I really like Threadless (http://www.threadless.com/) too. nice design and they implement the “add to cart” a lot better than most apparel sites (by making the actual size clickable and only if it’s in stock). It’s insanely clear what sizes are in stock and the layout is very clean.
41The Q » Magento is looking for examples of good ecommerce sites |posted August 3 2007
[...] http://www.magentocommerce.com/blog/what-are-your-favorite-ecommerce-sites/ Add to del.icio.us Digg this article Add to newsvine Add to furl [...]
42mark |posted August 3 2007
I’m going to mention http://www.bustedtees.com - it’s a t-shirt shop that has been copied over and over by other apparel stores for it’s simple and clean layout.
The main reason I mention them is for their 1-page checkout. It’s always a pain to jump through the hoops of a multiple page checkout when I’m looking to buy something online, and this is a great solution.
Other than that, very excited to see and use Magento when it’s finally released!
43Orajen |posted August 3 2007
I’ve always liked http://www.crateandbarrel.com/
44Dave |posted August 3 2007
Other than the fact that none of it is truly dynamic, and that I’d like to have used some sort of ajax for the tabs on the product pages, I love the way/concept of my eCommerce site for http://www.activetuning.com
There are some great ones in some of the comments, I really liked Abercrombie.com and BustedTees.com.
45Dave |posted August 3 2007
To add to mine here’s a few of other ones that I like:
http://www.xs-engineering.com
http://www.alteredatmosphere.com
http://www.target.com
http://www.alienware.com
http://www.dell.com
http://www.wheelmax.com
46Ludo |posted August 3 2007
A very nice design with a dynamic board builder : http://www.surfride.com
And a older web site (2005) but it’s still one of my best :
https://www.shopcomposition.com
47Oli |posted August 4 2007
http://www.threadless.com/
* simple, cool stuff, great concept
http://www.overkillshop.com/
* nice design, cool stuff
http://www.cyberport.de/
* best (german) electronic shop
48Ian |posted August 4 2007
Some of them sites are pityfully slow though, which makes them a no no, plus no point with flash sites, everyone knows they might look fancy but are a SEO nightmare and more shopping cart technology won’t touch it!
49Felix |posted August 4 2007
The Best DJ Vinylshop can u find here http://www.deecoo.de
50alison |posted August 4 2007
I love the look of http://www.pavitracreations.com
51Pill |posted August 5 2007
http://www.netcam-watcher.com has a nice design. A kind of Video Surveillance Software. Very well done.
52mark |posted August 5 2007
Ah yes, the site mentioned above is a shop made with Shopify (shopify.com). Shopify is the best ecommerce solution I’ve come across so far. Excellent design, excellent usability for the store owner. One way that Magento can do better is in the check-out process. Shopify’s checkout pages are not customizable and all have the same static appearance, regardless of the how customized the store may be. So no matter how unique each Shopify store looks, everyone’s checkout page looks the same.
53Ian |posted August 5 2007
Shopify is a noval idea but is seriously lacking in good support, custom setups other than design, not to mention poor gateway options and introduction of a monthly charge that they didn’t tell their customers about! I wouldn’t touch them.
54Brandon Eley |posted August 5 2007
And let’s not forget that Shopify is a hosted solution. If you are unhappy with the hosting, or the company—you have no option but to redevelop on another platform. You can’t take the code and install it on another server. It’s 100% hosted and based on a percentage sales, which even for some of our sites would cost much, much more than implementing a custom solution. It’s great for small, starter websites (and I’ve used it before) but it is a very small niche. I think Shopify and Magento are in completely different market segments.
55roy from Los Angeles, CA|posted August 5 2007
I would agree with Brandon on the issue of Shopify. It’s a completely different product for a different market altogether. We don’t see Shopify as a real competitor.
56@miral |posted August 5 2007
http://www.motoin.de
modern and very nice design
57Daryl |posted August 5 2007
I like this iste , very easy too navigate , im always using it http://www.aria.co.uk/
58John |posted August 5 2007
Ian: If you did some real background checking Shopify didn’t screw over their customers. Even if information was lacking. The old ones can still use the same plan they had from the start. Only new customers are affected.
Even if Shopify and Magento are in different markets. It would be nice to incorporate a shared checkout process for those who run a network of their own, with multiple stores (like me). That would save money and time in purchasing new IP-numbers and SSL certificates for each store. And perhaps buying a merchant account for each one etc.
59Nino |posted August 5 2007
I like this one
http://www.cdiscount.com and http://www.pixmania.com
60Sean |posted August 6 2007
http://www.wrapables.com is quite nice.. I like the see related items feature while browsing through items. Its clean and clear.
61Fazal Khan |posted August 6 2007
http://www.crateandbarrel.com/ ihttp://www.johnlewis.com/ s the nicest of a bad bunch and is also a pretty nice experience. The apple store is not too far behind.
By the way, it’s August now, any news on the release?
62Fazal Khan |posted August 6 2007
http://www.johnlewis.com/ is the nicest of a bad bunch and is also a pretty nice experience. The apple store is not too far behind.
By the way, it’s August now, any news on the release?
63Joerg |posted August 6 2007
I like http://www.esprit.de/ alltough they use frames (old school).
64Nishant Pithia |posted August 6 2007
Hi,
Can’t wait to see this working.
My best sites are:
http://www.walmart.com
http://www.target.com
http://www.johnlewis.com
http://www.newimagecarhifi.com
regards,
Nishant Pithia
65steve |posted August 6 2007
http://www.gonesurfing.com
This one is nicely branded and well organized. It runs into some issues in the checkout process.
66Andy |posted August 6 2007
http://www.newegg.com
http://www.toysrus.com
http://www.endless.com
If you can provide 2/3 of the simple clean functionality that these sites provide, you will be on the right track. I think endless.com is owned by Amazon so you get a taste of what Amazon might be like if they didn’t have 10 years of legacy code and issues to deal with
67steve |posted August 6 2007
http://www.allurent.com/page.php?id=38
I came across this today. Nice features, can’t find a working example though. If anyone does have a working example or know of something similar, I’d like to see it.
68Jan Aalt |posted August 6 2007
No oscommerce examples anyone?
69Carine B |posted August 6 2007
I’m tempted to plug my own osCommerce, but that is not allowed - is it ?
Instead look here for some osCommerce based shops http://battleshop.ning.com/
70colson |posted August 8 2007
http://jcwhitney.com - The best feature is the one where you select your vehicle and it shows you a category breakdown where specific custom items are for your truck while still showing you other categories that have universal or usable products for your vehicle. One note - it would be nice to select a vehicle but choose to see all products even if they don’t match your truck. Other auto sites have similar features but JC Whitney’s is one of the best, clutter-free shopping experiences.
http://www.musiciansfriend.com - I shop here quite a bit. They are amidst a redesign but they do offer a well-categorized product selection, promotions galore and a fairly painless checkout process.
Target.com is a nice site but as I remember - it is driven by Amazon’s back end.
Gap.com’s product attribute selector is pretty slick, simple and easy to use.
71dan c. |posted August 8 2007
the cart at goincase.com is amazing.
72Brandon |posted August 9 2007
Apple is easily the best (that I’ve seen).
Considering what they’re doing, Amazon does a very good job. Amazon-wannabes like buy.com are terrible by comparison. Of course Apple beats Amazon easily, but it doesn’t have quite as difficult a job to accomplish. Trying to make EVERYTHING available and still be easy to use and attractive: that’s a nearly impossible goal, which Amazon does pretty well at.
73Thomas |posted August 10 2007
http://www.komplett.ie is very good from start to finish, they have localised versions of the store all over europe .co.uk, .de etc
74Darren Nicholls |posted August 10 2007
I would have to say http://www.play.com; it’s simple to use to navigate around and the checkout process is easy enough.
If you’re interested in Ecommerce / Checkout I’d suggest you read this from E-consultancy: http://www.e-consultancy.com/publications/online-retail-checkout-2007/ makes for interesting reading.
75Dave |posted August 10 2007
I really like the design and UI at http://www.rushfaster.com.au/ especially once you get past the home page.
76Dave |posted August 11 2007
Dave (Above Me)
I really like in the product page how they have the availability, and when you click the link for “when will I get this?”, a box comes down and tells you more. I want that on my site!
77Was sind die beliebtesten E-Commerce-Seiten? | blog.zadow |posted August 15 2007
[...] der angekündigten Opensource Software Magento stellten ihren Blog-Lesern die Frage, welches ihre beliebtesten E-Commerce-Seiten seien. In den Kommentaren zu besagtem Beitrag finden sich viele interessante Seiten, bei denen [...]
78Hiroki |posted August 15 2007
It is the site that I like.
I am happy if I serve as a reference.
This commerce site is a famous site in Japan where there is a shop according to a brand.
http://zozo.jp/
A list of images according to the store
http://zozo.jp/_search/search_result.html?p_sid=2&p_type=2
UNIQLO which I used a flash bulb for for the front.
http://ut.uniqlo.com/
In the details page of the article, viewed zoom & front view & back view.
http://ut.uniqlo.com/item?id=04580100
It is simple and good feeling.
http://www.boredofsouthsea.co.uk/shop/bored/
A select shop and the shopping site of the brand
http://www.selectsquare.com/p/
Arrange favorite shops in a list, and, with Ajax and Flash, the top page is possible.
There are a closet and the block of the coordinate.
http://www.selectsquare.com/p/shop/item_det.asp?ID=115070820301251
It is the feeling that seems to watch a fashion magazine.
http://www.freepeople.com/
Cart page
http://www.freepeople.com/index.cfm/fuseaction/products.browse/categoryID/200ea380-cc77-4d25-8844-132069878c76/
79Andrew |posted August 22 2007
I really like the navigation and simplicity of http://www.patagonia.com
80Jan Aalt |posted August 28 2007
https://store.mozilla.org/
81Tassos |posted August 28 2007
interesting
sienna car seat covers
http://fiat-42wlw.carphones.cn/sienna-car-seat-covers.htm sienna car seat covers
mercedes e320 shifter failure
http://rack-jeep.carphones.cn/mercedes-e320-shifter-failure.htm mercedes e320 shifter failure
volvo torque cylinder
http://tacoma-suzuki.carphones.cn/volvo-torque-cylinder.htm volvo torque cylinder
hiram walker antique cars
http://rack-jeep.carphones.cn/hiram-walker-antique-cars.htm hiram walker antique cars
toyota motor triathlon race car
http://riley-toyota.carphones.cn/toyota-motor-triathlon-race-car.htm toyota motor triathlon race car
82shaal |posted September 4 2007
have some innovative ways to shop -
(check their “Ways to shop” on the left side)
http://www.etsy.com/
83konrad from uk|posted September 5 2007
etsy.com - very nice website, not heard of it before. Any idea what ecom software they used?
84Kevin |posted September 17 2007
Je vois qu’il y a des frechies ici!!
La Fraise.com
85Ed |posted September 19 2007
only just found this.
a glaring omission is http://www.boomkat.com
which uses something called springbolt
86Hofpils from Bayreuth, Germany|posted November 14 2007
chic and stylish
http://www.raumkontraste.de
87oldworldcharms |posted December 8 2007
The Shops At Malleries is clean and easy to navigate.
http://www.malleries.com
88Linda Berg |posted December 26 2007
I like http://www.bol.com in the Netherlands and in the mid-size category http://www.kooptassen.nl a decent online tassen (bags) retailer.
89shaal |posted February 29 2008
Shopping Carts Gallery: Examples and Good Practices
Smashing Magazine published an article,
with examples, best practices, icons and lots of goodies:
http://tinyurl.com/3e5nty
90undertaker |posted March 9 2008
I Like http://www.fachsenfelder-fundgrube.de from germany. Nice Dresses
91eleyn |posted March 13 2008
I like this one http://www.kosmetik-center.de
modern and very nice design
92brain |posted March 26 2008
Hy,
well i like this three.
All have a clear and easy look.
This one is about corset and lingerie: http://www.korsett-corsage.net/
This one is a shop for wedding and evening dresses custom made: http://www.brautkleid-brautkleider.net/
The las one is a shop for exclusive fetish fashion:
http://www.lack-leder-fetisch.com/
All shops are bi lingual in English and German and based on OSC.
93norbertsworld |posted May 20 2008
Hi…
i can recomend this Page:
http://www.brautwelt24.de/
its really good for buying wedding Gowns ( Brautkleider ) and other staff for your wedding Party
regards
94goodtobe |posted June 13 2008
Hi,
I really like these three shops:
http://www.houserocker.com
Onlineshop for global and independent fashion for men and women
http://www.vagant.net
Sneakers and Streetwear for young men and women
and finally http://www.freepeople.com
A brands own onlineshop!
They all look great and it’s very easy to shop and click through the prodcts!!
regards
95guerfil |posted June 17 2008
It is simple and good feeling http:www.beauty-versand.com
96undertaker |posted July 5 2008
The odds-on favourite:
http://www.online-kleider.de/
give my regards to 92
97nafnaf1000 |posted July 8 2008
macys.com
98nasty |posted July 21 2008
http://www.caeddy.de/ and http://www.dein-wandtattoo.de/
99kira4six |posted August 5 2008
In German i think:
http://www.alienware.de
http://www.athleticsfood.de
http://www.notebooksbilliger.de
100Hofpils from Bayreuth, Germany|posted August 6 2008
Ok, nice XT Shop is:
http://www.ewigedel.de/
101cemmelem |posted August 11 2008
Turkish Site:
http://www.akzoom.com/
German Site:
http://www.dslinfo.net/
102hotmoto |posted September 7 2008
Nice for motorcycle fans: http://www.mototop.de - an great onlineshop with small prices! Also look at this: http://www.motorrad-news.com , an news blog with lot of stuff around two wheels.
103temoc25 |posted July 10 2009
My favorite is Amazon
104temoc25 |posted July 10 2009
and http://www.silent-secure.de
105Bullimann |posted July 30 2009
and http://www.leckerliwelt.de
106hotmoto |posted August 22 2009
http://www.aprilia-shiver.de - the german aprilia shiver, mana & dorsoduro source
http://www.er-6n-forum.de - biggest forum for kawasaki er-6 and versys fans
http://www.honda-evo6.de - new site about the honda evo6
http://www.suchdenpreis.de - beliebter preisvergleich
107friseurbedarf |posted October 17 2009
I prefer the http://www.onlineshop-haarpflege.de . Very nice shop for hair demands.
108dabjoern |posted November 3 2009
I really like the design of the fashion store http://www.mshi.de.
109Markus_de |posted December 8 2009
I can recommend:
<a href="">http://www.heine.de</a> if you are interested in fashion and exclusive items in general.