Try the Demo

Magento Blog


Magento Gathers Momentum

Thanks to the exceptional dedication and support of the Magento community of 800,000+ members and over 400 solution partners worldwide, Magento is enjoying tremendous market momentum -- adding over 100 new enterprise retailers a month and 1000s a month on Magento Community Edition and Go.

  • A recent comparison of the over 20 platforms found that “Magento continues its rise and dominance as the industry’s most popular platform” with a 31.4% share of the market across all versions of Magento. (Source: aheadWorks blog post, Sept. 11, 2012)
  • 20% of all eCommerce Sites in the Alexa Top 1 Million Sites Use Magento – that’s more than any other eCommerce platform. (Source: Tom Robertshaw eCommerce Survey, February 21, 2012).

To date, more than 125,000 businesses worldwide have chosen Magento as their eCommerce platform. Our customers range from trail-blazing start-ups and fast-growing eCommerce innovators to some of the largest and most respected global brands spanning a number of industries. For a view into how merchants large and small grew customer acquisition and conversion rates, expanded to new markets and were fast afoot to take advantage of new opportunities, check out their stories.

image

These businesses have found that Magento’s open source approach provides some unique advantages:

1) Unrivaled flexibility to express their brands and deliver exceptional customer service

2) Tremendous breadth of out-of-the-box features

3) The lowest total cost of ownership and time to market whether you’re start-up launching your first eCommerce store or a multi-national brand popping up a test site in a new market

4) World-class performance and scalability

Our customers and partners believe the real disruptive power of our strategy is in the combination of the capabilities provided by our partners (6,400 extensions and growing), and those provided by eBay and GSI Commerce.

Magento is an entry point into eBay Inc.’s world-class multi-channel commerce solutions including eBay Marketplaces, PayPal, RedLaser, Milo, Vendornet, eDialog, Clearsaleing, PepperJam, FetchBack, Where and Shopping.com with more capabilities quickly coming online. Magento is also the best way to take advantage of all the capabilities available through the X.commerce platform.

We look forward to giving our customers, partners and developers ever better tools to take advantage of the tremendous commerce opportunities before us!

Social Sharing ROI: How to Measure the Value of Sharing Buttons with Magento

image

AddShoppers, a Magento Silver Industry Partner, has released their free social commerce extension for Magento and X.commerce allowing Magento merchants to easily add sharing buttons from Pinterest, Facebook, Twitter, and more to their storefront. With ROI tracking and apps to increase sharing, retailers can also identify social orders and the influencers who made them happen.

“With AddShoppers.com, retailers will be able to determine who among its customers are sharing the most often and having the highest impact on sales.” - Internet Retailer Magazine

Download the free AddShoppers extension.

Most store owners don’t know what social sharing is worth to their store. Other sharing solutions were built for sharing blog posts and articles, not products, and don’t track shares to sales. The AddShoppers social sharing platform is self-serve and free with sharing buttons and analytics built for eCommerce. Adding product-optimized sharing to your store along with analytics to track ROI has never been easier.

Using AddShoppers, ROI is tracked on 3 levels: the single product or SKU level, the influencer level, and the storewide level. Store owners can see the ROI of each social network per product, which influencers are driving the most revenue, and which social networks are sending the most revenue overall.

In addition to enabling ROI-focused social analytics for eCommerce, AddShoppers helps increase sharing and decrease shopping cart abandonment with its Social Rewards app. Using Social Rewards, store owners can incentivize and increase sharing by offering a coupon to their customers in return for sharing a product over a social network. After sharing a product and receiving a coupon, customers will have no need to abandon the checkout process upon reaching the “Enter coupon code” box.

AddShoppers also offers a complete white-label sharing solution for Enterprise-level stores requiring a seamless brand experience. Brands interested should contact AddShoppers for more information: http://www.addshoppers.com/enterprise/.

Magento Merchants Now Have Access to i-parcel’s Cross Border Logistics and Technology Solutions

Magento US and UK merchants can sell to cross border consumers in 92 countries with the unique advantages of i-parcel’s logistics and technology platforms.

image

Magento Silver Industry Partner, i-parcel, LLC, has just released its Magento i-parcel Logistics Extension, allowing American and British ecommerce merchants the ability to increase their sales to 92 countries by offering a unique combination of logistics and value added technology services that are extremely attractive to consumers buying online.

Selling online to other countries is an exciting but daunting and difficult proposition, with markets outside of a merchant’s home country being exponentially larger than the merchant’s home market. Different availability levels of the home merchant’s products and prices outside of their home country create interesting and potentially lucrative opportunities. However, merchants are encumbered by a number of obstacles including resistance to and rejection of duty and tax COD fees at destination as well as high logistics prices (the biggest reason for abandonment-at-checkout for cross border purchases).

i-parcel operates a proprietary logistics and technology network which greatly reduces these barriers. i-parcel’s delivery network competes directly with the large, established parcel delivery companies on the simple concept that ecommerce merchants have their own commercial demands, which are not tailored for delivery companies that operate their networks based on B2B, 2-3 day DDU (Deliver Duty Unpaid) business capabilities. i-parcel offers fully landed costs (DDP) at checkout accompanied by rich, event based tracking and tracing options, and a 24/7/365 US based customer service team. All of this comes with ground breaking prices for the deliveries themselves, which stimulate checkouts instead of inhibiting them.

Download the new extension now available in Magento Connect.

Visit i-parcel’s website for more information (www.i-parcel.com)

Survey Says: Magento Gets a 3rd Slice of Pie

image

A recent study by Magento Silver Industry Partner aheadWorks found that Magento continues to be the industry’s most popular platform with over 31% of the current market share.

Our thanks to aheadWorks for initiating this research, and most of all, we thank all the merchants, developers, partners and community members whose rapid adoption of our platform has taken Magento to the top of the eCommerce world.


Magento has solutions for businesses of all sizes.

image

New Magento Study Points to Optimal Configuration for Exceptional Performance

image

For years, many of our customers have raved about the performance they’ve been able to achieve with Magento Enterprise Edition. Our goal is to help all of our customers get the best possible performance from our platform.

With that goal in mind, we recently conducted testing to help us determine the optimal configuration for achieving exceptional performance with Magento Enterprise Edition.

The testing we conducted was designed to show what strategies work best for optimizing Magento. The results—detailed in our latest white paper, Optimizing Magento for Peak Performance—provide a powerful reminder that a fully optimized platform will deliver better performance while also maximizing hardware efficiency.

image

Here are a few highlights from our testing, as outlined in our white paper:

  • Configuration counts. Our testing results demonstrate that a standard configuration of two web nodes and one database server, properly configured and optimized, can lead to a significant increase in performance.

  • Caching is key. An optimized Magento Enterprise Edition configuration, coupled with appropriate software accelerators, such as Varnish and Nginx, can support more than 350 million catalog views and 487,000 orders per day. This exceptional performance is the result of improved server response times and greater data processing capacity.

  • Save your servers. To grow and scale, more servers aren’t always the answer. With proper server configuration and enhanced caching, businesses can save on hardware costs while supporting more customers and transactions.

To learn more about how you can get maximum performance from Magento Enterprise Edition, download our white paper now.


image

Special thanks to Peer 1 Hosting for providing us with the servers we used for our testing.

i95Dev Becomes Part of the Partner Family!

image

From integrating the front and back-end systems for seamless operations to creating customized features that are unique to your store, Magento and i95Dev have created a partnership that is sure to help your store go above and beyond your greatest expectations.

i95Dev is a full service eCommerce company to help you build an online store from scratch or increase the effectiveness of a store that already exists.

The experts at i95Dev allow Magento merchants to receive customized development of their Magento store. The dedicated designers and developers of i95Dev will create a store that fits the exact needs of your business.

i95Dev offers clients an amazing array of over 70 different extensions. Two of the most popular extensions include
GP Connect (ERP) and RMS Connect (POS). Additionally, i95Dev will customize Magento extensions to help make your store more user-friendly and improve customer loyalty. With i95Dev and Magento your store will stand apart from the competition.

For more information about how i95Dev can help your company reach the next level, attend their webinar on Sept 12th to learn how to integrate your Magento store and ERP systems in real-time.

image

Google Trusted Stores now available on Magento Connect!

image

Give your customers the excellent online shopping experience they’re looking for with Google Trusted Stores! Magento retailers are now able to integrate the Google Trusted Stores badge onto their eCommerce sites quickly and easily by downloading the extension from Magento Connect.


To earn the badge, stores must demonstrate fast, reliable shipping and responsive customer service. Scores in these dimensions will be displayed in a report card that visitors can see when they hover over the badge on a retailer's site. With these metrics, merchants can offer greater transparency to the online shopping experience.


Potential benefits of becoming a Google Trusted Store include increased online conversions and average order size, as seen by other retailers. Additionally, the Google Trusted Store badge can appear within ads on Google.com and in product listings in Google Shopping.


For more information about the free Google Trusted Stores program visit Magento Connect or visit the Google Trusted Stores website.

Magento Go Launches New UK Specific Features

image

Magento is always looking for ways to improve our product offering for merchants around the world. That’s why we’re thrilled to tell you about the new features and new website that we created specifically for our UK based merchants. UK merchants can now feel right at home on a site that is designed specifically for them and with a platform that can accommodate their unique business needs.

The new UK site features localised content. The platform has also been modified to reflect current UK tax laws and shipping regulations. And Magento Go now complies with the new UK cookie law.

 
Additional Features to Meet UK Merchants Needs

Compliance with
UK Cookie Law
M2E pre-enabled
Royal Mail
shipping
VAT on shipping an entire order
Volume-based
pricing
Improved PayPal experience, including Express Checkout'
 


 

And with plans ranging from £9.99 to £79.99, Magento Go is a viable solution for any small or emerging business.

If you are a UK based merchant who is already using Go and would like to access our new UK features, simply contact us. At your request, we’ll help you enable the features at no additional cost.

Looking to start a new store, or just want to test-drive some of the new features? We recommend that you sign up for our 30-day free trial on our new site to begin growing your business your way in the UK.

RSS: All Blog Posts

Get New Posts by Email


Delivered by FeedBurner