Magento Blog

Two Cities. Two Continents. One Great Magento Bugathon.


Since the first-ever blog post welcoming you all to the wonderful world of Magento posted by Roy Rubin, one thing has been clear; the ever growing embodiment of the community’s strength. From revolution to innovation, the Magento community’s passion and desire to improve the Magento open source platform has been tremendous and uplifting. As the platform matured, so did the requests for new features, functions and removal of pesky bugs. smile

We have heard. We have listened. And now we want you to contribute. In keeping with the spirit of open source, we invite you to join your fellow community Magento developers and key Magento developer core team members to a Magento Bugathon stomping out issues that had been a bug in your daily work life.

This will be a great opportunity to meet and mingle with fellow developer community members and have face time with Magento key developer core team members. With your eCommerce knowledge and Magento skills, we’ll create projects and stomp issues together.

Got the urge to stomp some bugs now? If you’re a Magento developer and have the yearning to close issues and reduce the Magento bug count, then we want to hear from you.

The Process?

A list of functional issues provided by our Magento core team or a bug burning inside of you to fix will be worked on in groups. Our engineering team members will review your fixes at the event to make sure they adhere to Magento development best practices. Once approved, commit and test the fixes to make sure we include them in the next release version of Magento Community Edition.

The When?

Weekend of March 8 through March 10.

The Agenda?

  • Friday – Social gathering at night
  • Saturday – Presentations, coding and stomping starts at 9am until wee hours of the night (breakfast, lunch, dinner and snacks provided)
  • Sunday – Final touches and presentations (breakfast and lunch provided)

The Prep Work?

  • Your laptop with a clean install of latest Magento Community Edition version at GitHub (information to be shared soon); your favorite IDE; and its PHP debugger
  • A GitHub account so you can access the Bugathon GitHub repository
  • Yearning to stomp some bugs

The Where?

Join us at one of the following Bugathon locations.

Los Angeles

The Bugathon will be hosted by Magento at the Magento Headquarters.


Where to stay?

Four Points by Sheraton
Los Angeles Westside
5990 Green Valley Circle, Culver City, CA 90230, United States

Call hotel reservations and request eBay rate at (310) 641-7740
Discount only applies to over the phone reservations.

Zürich Bugathon Event – organized by Tim Bezhashvyly and Sylvain Rayé

Magento key developer core team members will join Tim Bezhashvyly and Sylvain Rayé, the organizers of the Mage Hackathon, in beautiful Zürich, Switzerland. The event will be held at the offices of Unic AG.


Special thanks to all Zürich sponsors

More details will be sent by email to all attendees. Let’s get stomping.

Meet Magento Brazil Successfully Debuts in Sao Paulo


On November 8th, over 200 attendees came together in São Paulo for the first Meet Magento Brazil hosted by Netresearch.

The conference started with an interesting keynote from Yoav Kutner. In his presentation, “Magento: A Journey Down the Open Road,” Yoav gave an overview about the development of Magento from the beginning and spoke about the challenges of founding a business. This session was followed by Sergey Shymko, a Magento core developer, who gave an update on Magento 2 development. There were a total of 14 sessions that covered a wide range of topics, like payment, social media, Magento extensions, development and online persuasion.

The attendees had the opportunity to network throughout event during the session break and at the famous After Show Party after the conference wrapped up.

Meet Magento Brazil received an amazing response from local community members with 95% of the attendees planning to attend the next one in 2013.

Check out the Meet Magento Brazil website for conference photos and presentations--and keep your eye out for the videos coming shortly!

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Magento Live UK Heats Up


MagentoLive UK is officially in full swing today, but the Magento fever could be felt for the last two days within the borders of City of London. Monday was a day full of activities; while partner meetings were being held in the afternoon, Magento developers were busy taking their Developer Certification exams throughout the day. The day ended with a warm-up community welcome event sponsored by WebShopApps and ebizmarts at the stylish Abacus for a get-together over drinks. It was a great way to catch-up and meet new members from the Magento community.

Gary Forman, the Head of Product Marketing, opened the conference with his humorous anecdotes. Roy Rubin took the stage afterwards with his keynote speech followed by John Lunn, EMEA Director of Innovation, PayPal, who discussed the current status of online payment systems.

After a short refreshment break, the breakout sessions kicked-off with Kian Gould of AOE Media presenting scaling Magento in the cloud for Angry Birds in the technology track; while Charles Nicholls of SeeWhy presented the path to purchase in the business track.

Throughout the conference, attendees were busy dropping into one of the breakout sessions or checking the latest offerings from our sponsors. While attendees were enjoying the session offerings and either catching-up with fellow Magento peeps or meeting new ones, conversations are already trending in anticipation to the after party.

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Photos sponsored by Bronto

Shortly after the conference winds down, the After Party door will open at the popular Amber Bar, a short walk from the Conference Centre.

If you are attending MagentoLive, don't miss this chance to mingle with the Magento team, and network with over 400 leading eCommerce merchants, partners, and developers! We would also like to thank our After Party sponsors PayPal and Nexcess for making this fun event possible!

Magento 2 Developer Live Chat Recording Now Available

As most of US were preparing to celebrate Halloween night, members of the Magento 2 development team were on-hand to share key changes in Magento 2 project and discuss technical changes and developer recommendations.

Attendance and attentiveness to the Magento 2 chat session was extraordinary and the community posted great questions to the Magento 2 developer team members.

Some highlights of questions that were posted:

  • Will all extensions work with Magento 2.0?
  • Migration of Magento 1.x to Magento 2.0 – will it be easy?
  • Is it realistic, to start the development of a huge project with a beta version of Magento 2 in the beginning of 2013 with the aim to have a running non-beta shop in fall?
  • Will Magento 2.0 officially support PHP 5.4?

These questions and more were covered during the live chat session.

Recording of Presentation: Watch the presentation now
Presentation Slides: Copy of the PowerPoint Presentation

As a bonus to attendees, a free voucher for the Magento Certified Developer Exam was granted to five randomly selected developers who participated and asked at least one question.

Congratulations to the winners and thank you to all who joined us at this session.

To learn more and follow the progress of the Magento 2 project, please visit Magento 2 GitHub repo. As always, your participation and contributions are welcome.

Meet Magento Heads to Brazil in 2 Weeks


Only 2 weeks until Netresearch heads down to São Paulo, Brazil for the first Meet Magento Brazil. On November 8, over 200 developers, merchants and partners from the Brazilian ecosystem will gather together at the Mercure Grand Hotel Parque Ibirapuera to learn the latest eCommerce news, and about how they can expand their business relationships in Brazil's growing market.

Awesome Agenda & Networking with Magento Experts

There will be over 15 speakers discussing payment, social media, Magento extensions, conversion optimization and user experience. Additionally, Sergey Shymko, a Magento core developer, will give an update on Magento 2 development status. Sergey will also share a preview of how Magento 2 will facilitate implementation of multi-locale websites with multiple themes and skins.

After the conference ends, attendees will be able to keep the discussion going and network with members of the community and Magento Experts at the After Show Party. Don’t miss the chance to chat with Sergey at the after party and ask him about anything Magento!

Register Today and Get a $100 Discount

Netresearch is offering $100 off on tickets for Magento blog readers! Use coupon code MMBR_Magento12 during registration to lock-in your discount. This coupon is valid for only 20 tickets, so purchase yours today to secure your spot!

Event Details

Join Us for Magento 2.0 Live Chat Session on October 31st

With the Magento 2.0 project going live on GitHub, the developer community has actively started participating and contributing to the next generation of the Magento platform. Over thirty Magento 2 commits have already been published to the GitHub repository, and the core development teams are busy evaluating the many requests received to the Magento 2 project.

As our developers help shape the future of the platform, a few key members from the Magento 2 development team have made themselves available to talk to the Magento Developer Community. Join us on Wednesday, October 31st, as they host a live chat session for developers, who are active contributors to the Magento 2 project and those who would like to be.

As a bonus, anyone who participates in this interactive webinar will be eligible for the developer certification exam voucher drawing. We will randomly pick 5 winners from those who ask a question during the session. Each exam is worth $260!

Register Now for this special occasion and spend an hour with our Magento 2 development team.

We would also like to take this opportunity to recognize our community, who has spent the last four years learning Magento and eCommerce with us and provided us with a steady flow of great input and suggestions.

Kudos to one recent contribution in particular:

Contribution #81


Contributing Developer:

Matias Montes
Follow Matias on Twitter @_barbazul

Matías, CTO of SemExpert, was intuitive enough to point out redundant and unnecessary tags that could be found throughout current default themes’ layout pages. With his proposal, Magento 2 development team was able to recognize and correct these issues where applicable.

Positive effects of this contribution include:

  • Ease the process of changing the root layout via local.xml
  • Communication around the community of the need to allow more flexibility on theming, not previously visible to internal Magento developers.

Matias’ input allowed the Magento 2 development team to approve and adopt a convention to refrain from irreversible customizations in the source code, so that 3rd-party customizations will have greater flexibility.

Thanks, as always, to all contributors who have taken the time to share their great suggestions, listed bugs and submitted code to help us improve the Magento 2 core product for all Magento users. We appreciate your time and look forward to more great discussions and contributions.

We will see you on GitHub and look forward hearing from you at our online developer chat session October 31st.

Developers Paradise Continues to Grow


From September 24th-27th, over 120 developers, from over 20 countries, gathered in Ibiza for the third annual Developers Paradise, hosted by NetResearch.

Throughout the conference, attendees had the opportunity to attend informative sessions on Magento 2 development, writing extensions, and hidden Magento secrets--just to name a few, as well as take part in a BarCamp and hack-sessions.  However, while the attendees went there to learn, it was also a chance for them to meet and exchange ideas with other developers, many of whom had only previously met in the Community forums.

Outside the sessions and conference activities, the attendees took advantage of being in Ibiza, and gathered together to have some fun in the sun!  Between the sessions, writing code, jet skiing and sailing, it is safe to say that the attendees enjoyed their time at Developers Paradise.

With the success of this event, Netresearch, the organizer and host of Developers Paradise, is already looking forward to the next Developers Paradise!

If you were unable to attend Developers Paradise this year, check out the website for a closer look at the event, and to download the session presentations.

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Announcing MagentoLive Events - Debuting in the UK


2012 has been another incredible year for Magento and our ecosystem of businesses, partners, and developers who have made Magento the fastest growing eCommerce platform in the world. To date, Magento enables more than 125,000 businesses to build and run their online stores, capturing 31.4% share of the market across all versions of Magento, according to an aheadWorks post – and we couldn’t have done it without you.

Our commitment to our community members has never been stronger. We’re actively expanding our capabilities to keep up with your needs. We’re investing in our business in new ways so yours continue to grow. And we’re listening more than ever. Your ideas, observations, and feedback make a direct impact on our plans and decisions every day.

Introducing MagentoLive

One of the things you’ve asked for is more opportunity to connect with Magento employees and other community members throughout the year. So we are thrilled to announce a new series of events in response to your request called MagentoLive.

MagentoLive events will deliver valuable content from the Magento team and our talented ecosystem of eCommerce experts to the places where our community members – you! – live and work. To complement other community-driven events and our annual Magento Imagine eCommerce Conference – MagentoLive events have been designed to be more intimate, locally relevant, forward thinking experiences.

MagentoLive UK – Coming November 13th

We’re kicking off MagentoLive this year with MagentoLive UK, which will take place on Tuesday, November 13 in London. This will be a great forum to learn about what’s going on at Magento, participate in conversations about eCommerce trends and growth, network with smart and interesting community members and, of course, have fun (no Magento event is complete without a great party!). Also, Magento Developer Certification will be offered, so be sure to get your Magento U Training in before coming to MagentoLive.

Event Details

Who: Over 400 leading eCommerce merchants, partners, developers in the UK (and beyond)
When: Tuesday, November 13, 2012
Main Event: 8:00-18:00
After Party: 19:00-Last Call
Where: Etc. Venues St. Paul’s
200 Aldersgate Street
London EC1A
How: Early Bird Registration fee starts at £95
Registration will open on October 8, 2012
Please visit our website and sign up to be the first to learn more about MagentoLive

We look forward to seeing you in London!

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