Magento Blog

Au revoir E-Commerce Paris


With more than 30,000 attendees E-Commerce Paris is one of the biggest European eCommerce events, and this year proved to be no different. Magento was there in full force, ready to make our presence known--and with our orange and white booth, it was hard to miss us. 

Throughout the conference, Magento had the chance to share the latest news and live demos with the attendees and other exhibitors, including PayPal, eBay, and DHLMichel Goossens, VP and General Manager Magento EMEA, only added to the excitement with his presentation, “Magento au coeur de l’e-commerce,” which discussed Magento’s rapid growth and recognition as the fastest growing eCommerce solution on the market.

Additionally, E-Commerce Paris gave Magento Partners the opportunity to meet with our European team, share their experiences, as well as their enthusiasm for Magento. 

And the Winner is...

Congratulations to Natalie Sarrasin! Natalie is the winner of the Magento University raffle, and won a free seat to an online course! For more information on Magento course descriptions and to register, visit our Magento Training pages.

Next Stop: London

Be sure to not miss Magento’s next European event in London--Meet Magento UK!  Magento executives, partners, and enthusiasts will come together on October 26, 2011 at the Queen Elizabeth II Conference Center. Check out the details and register now!

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Meet Magento UK – Agenda and Speakers Announced!


First Annual Meet Magento UK

Meet Magento is coming to London for the first time after many successful years in Germany, the Netherlands and France. Join Magento Executives, the leadership team from eBay’s X.commerce, and the best of the United Kingdom eCommerce ecosystem to learn how to best equip and grow your business for all the exciting things to come.

Optimization & Trends

The program will be a full day, concentrated bundle of Magento best practices.  You will absorb tips on improving performance and speed so that you can properly build up your store and truly understand how to scale your Magento Enterprise. Our speakers will be presenting on the trends being used to create dynamic customizations, as well as increasing conversion rates and customer loyalty, so you can grow your business.

Limited Tickets Available & Will Sell Out

The conference rate is only available until September 25, so hurry before rates increase and secure your place at the latest Meet Magento!


Magento Booth is Buzzing at


Day 1 Update kicked-off its first full today with an air of excitement.  Magento’s booth (booth #805) was packed with merchants and partners as soon as the expo hall opened this morning.  This year we are showcasing many of the thousands of successful merchants in our booth who use Magento. 


Magento Ecosystem Spans the Entire Expo Hall

Magento has a large ecosystem with more than 275 solution partners worldwide.  You can really sense the vibrancy of the Magento Community just by walking the expo hall floor.  Magento Solution and Industry Partners are showing their Magento support with Magento signs and orange welcome mats.


Show Your Magento Passion

If you’re attending, we invite you to visit us in booth 805, and learn about our Magento Gives charity program.  When you visit, make sure to flash the Magento sign, as demonstrated by Bob and Jary below.


Meet the Magento Team @ E-Commerce Paris


Don’t miss the Magento Team at E-Commerce Paris from September 13 to 15th 2011. E-Commerce Paris 2011 brings the industry together with over 30,000 attendees, 550 exhibitors and hosts, 350 speakers and 20 training sessions. The conference is one of the biggest business fairs in Europe and a great opportunity to get to know the latest new features for online shops and mobile apps, to the best e-marketing techniques and customer deliveries.

Visit Us in Hall 7.3, Booth K12

Be sure to stop by our exciting booth to sit and chat directly with a member of the Magento team. We also have a special raffle for your chance to win a free seat to a Magento University online course worth $950 and learn how to leverage eCommerce to enhance your business. Witness the Magento advantage for yourself with live demos and enjoy the energy, innovation and the fun that is Magento!

Attend the Magento Session

Don’t miss Michel Goossens, VP and General Manager Magento EMEA, speaking about "Magento au coeur de l'e-commerce" on September 13th from 2:45 - 3:30 PM. Michel will also be able to answer all your Magento questions and after the session you will understand even more why Magento is the fastest growing eCommerce solution on the market.

À bientôt à Paris!

Magento Gives Back at


Anyone who has worked in sales or marketing knows trade shows are essential to generating brand awareness and new clients, but boy are they expensive! Even worse much of the expense goes toward building a booth that only lives for two to three days and then broken down and much of it thrown away.

The Annual Summit is the premier show for any eCommerce leader, so Magento wouldn’t miss it, but as our costs increased we couldn’t help but wonder if some of our expenses could be put to better use.

Magento Gives to A Better Chance

With giving back in mind, Magento has teamed up with the local Boston charity, A Better Chance/Masconomet, Inc. (ABC Masco) . This is an organization that brings qualified, highly motivated minority students from all over the United States to the prestigious Masconomet High School for their freshman through senior years. It provides an opportunity for deserving students who may not otherwise reach their potential to have a better chance. ABC Masco students follow a rigorous academic schedule and are required to participate in extracurricular and community service activities. Since 1974, A Better Chance has had more than 70 graduates and 100% have gone on to attend outstanding institutions, such as Boston University, New York University, Northeastern University, Stanford University, just to name a few.

Wondering How Magento and You Can Help?

Much of the furniture from the Magento Booth (#805) will go directly to the ABC Masco house to help furnish a fun, contemporary space for the boys to hang and play video games!  This includes some of our fun Magento orange couches and tables from Ikea and brand new flat screen TV from Costco. Also during the show, Magento will have throwback orange slap bracelets for show attendees to donate $1 for, with all proceeds going to ABC Masco.

Please join Magento at Booth 805 to get your youthful slap bracelet and help foster the education of enthusiastic students!

Learn More about A Better Chance

Meet Magento UK – Don’t miss the After Show Party!


Are you already counting the days until Meet Magento UK on October 26? Now we have even more reason for you to look forward to our fantastic Meet Magento event in London and are excited to announce that the legendary After Show Party will take place at the vibrant Namco Station.

Check out Namco Station!

Namco Station is situated in London’s magnificent County Hall, which is located next to the London Eye and only a five minute walk from the Conference Centre. Don’t miss the chance to mingle with Magento Executives, Roy Rubin, Bob Schwartz, Jary Carter, Phil Robinson as well as the leadership team from eBay’s X.commerce. Entrance to the After Show Party is included in your conference ticket, so use this opportunity to strengthen your new connections and unwind after an exciting day of eCommerce content.

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Meet Magento UK tickets are limited and selling out fast!
Register today and join over 300 attendees in London!


$8T in commerce! Join eBay, PayPal & Magento at Innovate DevConf, Oct 12-13

X.commerce Innovate Developer Conference 2011


Magento, eBay, PayPal, and GSI are joining forces for the first time to
release a new end-to-end open commerce platform: X.Commerce.
Attend the conference to hear from industry leaders, network with top
developers, and be among the first to experience the exciting future
of commerce.

Blake Mycoskie • Founder of TOMS
Katie Burke Mitic • Technology Executive, Facebook
Yoav Kutner • Co-Founder and CTO, Magento, Inc.
Naveed Anwar • Head of Community, X.commerce

• Get Hands-on experience with the X.commerce platform
• Attend valuable sessions, talks, and networking events
• Magento-specific tracks together with other content

Attend X DevCamp on Oct. 14 to work hands-on with the
new services and APIs and get code walk-throughs and
demos from X.commerce pros. Space is limited, so
reserve your spot when you register.


IGNITE YOUR NETWORK. Register today and create your own discount code to share with friends.
If four people register with your code, you'll each get $100 back!*
Register Today
*See Terms

The X.commerce eXpress Bus is Coming to You


X.commerce: An Exciting New Commerce Platform

Magento is joining forces with eBay, PayPal and many other commerce leaders to create a global, open commerce platform called X.commerce. This open platform will leverage the talent of the worldwide developer community and offers you the opportunity to use all the great assets and brands to accelerate your business and create innovative new business models.

Due for Release at Innovate Developers Conference

X.commerce will be formally launched at the Innovate Developer’s Conference, an exciting two-day event in San Francisco on October 12-13. In addition to the launch of X.commerce and your chance to get hands on experience with this amazing new platform, Innovate is also jam-packed with incredible speakers, hands-on training, great networking opportunities and lots of fun. You won’t want to miss this important event.

The X.commerce eXpress Bus

To help spread the word about X.commerce and the Innovate Developer’s Conference, we’re bringing the future of commerce to you on the X.commerce eXpress Bus. The eXpress Bus started off in St. Louis, stopped off in Chicago, and is now on its way to a city near you.


If you see the X.commerce eXpress Bus, stop in for some cool schwag and exciting sneak previews of the X.commerce platform.

Visit Magento and the eXpress Bus at

Join Magento at retail’s most influential eCommerce event, the Annual Summit, in Boston, where over 3,500 attendees will gather to listen to iconic speakers, learn from the leading practitioners, and participate in candid conversations with industry peers. Magento's Booth 805 will illuminate the event, so be sure to stop by!

Of course, the X.commerce eXpress Bus will be there too! On your way into the conference, climb aboard to say "hi" and pick up your X.commerce schwag!


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